当前位置:首页 > live tv > 正文内容

Pornography awareness ad reaches millions around the world

admin1个月前 (07-06)live tv204

From The Detail on RNZ

A New Zealand ad campaign that features two naked actors as porn stars has reached more than 22 million viewers around the world and is being retold in several languages.

It has also kicked off conversations about pornography online that everyone has been avoiding for decades.

And it all started in lockdown when record numbers of people were looking at porn. At the same time, the Classification Office released new research into New Zealand youth and pornography, and the ad agency Motion Sickness started working on a government-sponsored online safety campaign.

Advertisement Advertise with NZME.

The Detail's Sharon Brettkelly talks to Hilary Ngan Kee from the agency about how the team came up with the idea of getting nude actors to knock on the door and tell a mum that her young son is watching them online.

"Quite early on we came up with the idea of: what would happen if they appeared on your doorstep, because that's essentially what is happening. They're coming into your home through a device," says Ngan Kee.

And Kris Taylor, who has just finished a PhD at the University of Auckland on pornography addiction, tells The Detail why New Zealand is on the verge of a shift in the discussion about porn.

Read More

  • Keep It Real Online: The story behind NZ's viral internet safety campaign - NZ Herald
  • Queensland 'porn star' teacher allowed to continue work after being outed by angry parent - NZ Herald
  • Couple saving for house, then wife discovers husband's porn bills - NZ Herald
  • Former Disney star: 'I make more money doing porn' - NZ Herald

He says it's too late to try to stop it or prevent young people seeing porn; "the cat is out of the bag".

"The access to the internet allows access to anything, young people have more access to phones [and other devices] so they can view whatever they like. They do understand that pornography isn't real but at the same time they lack any other information about sex," he says.

That's backed up the Classification Office's new research report Growing up with Porn - Insights from Young New Zealanders, released in April, the third of a series.

NEW ZEALAND 2 Jul, 2020 2:00pm 3 minutes to read NEW ZEALAND 26 Jun, 2020 12:05pm 4 minutes to read LIFESTYLE 28 Jun, 2020 5:00am 4 minutes to read NEW ZEALAND 26 Jun, 2020 5:00am 8 minutes to read

It shows that porn is often the first sexual experience for girls and boys, porn can be bad for body image and confidence, and it can negatively influence sex.

Young people want information about porn included in sex education and they all agree that children shouldn't have access to porn.

Advertisement Advertise with NZME.

"Anyone who has a perspective on pornography …. we can all agree that it is a terrible sex educator," Taylor says. The problem is, as highlighted by the study, children and adults aren't talking about it.

The ad has won fans around the world. Photo / Supplied The ad has won fans around the world. Photo / Supplied

"There is problematic content out there that they can view, obviously, but lots of them are able to avoid that content," he says.

But they are making the distinctions in a vacuum without any other input.

"There's very few avenues through which to discuss it or to make sense of it beyond perhaps your peer groups," says Taylor.

He says that can change by introducing "pornography-integrated sex education" at a young age and by giving teenagers a chance to talk about sex, sexuality and pornography. "They will go for it" but teachers and parents have to get more comfortable with a topic that has been taboo for decades.

The funny but shocking porn stars ad is a "fantastic starting point", says Taylor, but the discussion has to go much deeper.

Parents who want help with bringing up the subject with their children can go to keepitrealonline.govt.nz.

版权声明:本文由天辰注册发布,如需转载请注明出处。
分享给朋友:

相关文章

Mum stunned after teacher finds shock item in daughter's lunchbox

A mum-of-three has been left stunned after she was sent a message from her daughter's teacher regar...

Two dogs die in hot car while owner was in dog training class

The owner of a dog training centre in the US says two dogs died in a hot car as their owner attende...

Two kiwi icons unite for Cadbury's new Caramilk Hokey Pokey

Cadbury has announced that its new Caramilk Hokey Pokey blocks are available on shelves today — and...

World's oldest golden retriever celebrates her 20th birthday

August, affectionately known as Augie, has turned 20 and officially become the world's oldest golde...

Unkiwi or a fresh update? McDonald's to change iconic Kiwi Burger song

It was a celebration of everything Kiwi. From rugby balls and silver ferns to All Blacks and therm...

Relationship Rehab: Husband's sex bombshell after affair

Warning: Mature content HE HAD AN AFFAIR AND NOW WE DON'T HAVE SEX QUESTION: My partner had an a...

发表评论

访客

◎欢迎参与讨论,请在这里发表您的看法、交流您的观点。